Kwikset
Kwikset understands that the locks you choose to protect your home is a decision you don’t take lightly. This campaign set out to showcase the trusted quality and testing that goes into every Kwikset product, giving viewers an exclusive look at the rigorous process and unwavering attention to detail.
Highlighting Kwikset’s unwavering commitment to manufacturing excellence, the Hero spot takes a closer look at this process and the people that make it happen.
Voice
The social strategy evolved to focus on creating engaging, brand-aligned content that delivers clear, concise messaging. The use of triptychs allows larger stories to be told that also give the social feed a more elevated, thoughtful design.