Baldwin Hardware
Baldwin Hardware has always been a prevailing brand in the market with a heritage of premium design and quality.
When it came time for the release of two new product lines, Cabinet Hardware and Gramercy, the campaigns needed to embody a sense of luxury that would compliment the brands already trusted reputation.
Working directly with an animator, we created a series of short-form animated videos to introduce the Gramercy product line, that were designed to perform within the social media landscape.
The rollout of the campaigns included extensions that spanned social videos and posts, as well as a series of full page print ads.
